Thursday, October 31, 2019

Napkin 2


I believe the aspects of my idea do fit together. People on date functions want to have a good time and take someone they will have fun with. I also know a lot of college kids who want to broaden their network but do not know how. I got comments on my last post about people being afraid of taking strangers, which is true. Perhaps I could add a feature that shows you mutual connections with people so they seem like less of a stranger.

Growing Your Social Capital

I decided to talk to someone  who is a Tinder rep because it relates to my product. They are a domain expert for my product. I found them through mutual friends so I just asked them for their number. The favor they did for me was just tell me a little bit about more about the matching process and about the industry that I didn't know. I will keep in touch with this person and possibly make them a rep for my app in the future. This experience made me realize that it is easy to network with people and get help.

Friday, October 25, 2019

Customer Avatar

Since my product is geared towards college greek life my avatar will be:


  • UF kids ages 18-22
  • In a fraternity/sorority 
  • Has a smartphone
  • Single
  • Ready to mingle
  • Watch popular shows like Euphoria, the Office
  • They don't have kids
  • Might have siblings
  • Probably major in bio, business, or engineering 
I am similar to my avatar because I would be a prospective consumer of it. That's why I think this product could succeed, I know what the market wants. 



Elevator Pitch 2

My feedback last time was to go more into depth and be more enthusiastic. I think I am more enthusiastic in this elevator pitch than last time. I know more about the direction of my product and features that I want in it. I also know more about who I am pitching to.

Thursday, October 17, 2019

Secret Sauce

1. I think I am motivated, driven, caring, loyal, and confident. I get my motivation, drive, and confidence from myself which I think is important because you cannot rely on other people for those things. Obviously having a supportive family and group of freinds helps, but I know my goals and I really want to reach them. I have always been more mature than my peers which I actually did not like about myself for a while. I felt like I couldn't relate to kids my age and couldn't just have fun and be a kid. It;s something I value now because I know when to take things seriously, know how to manage relatrionships and am able to prioritize things.

2. I asked my two best friends, my sister, mom and dad what makes me different. Both of my best freinds said that they are impressed by my clear view of what I want for myself in the future and I don't stop doing things that will help me get there. They said I can say no to fun things to stay home and stud which other people can't. My family said that I was authentic, strong-willed, responsible and poised with strong moral and ethical values.




3. I think I am pretty aware of myself which include my strengths and weaknesses so there wasn't a lot of discrepency between what I thought about myself and what other people think.

Buyer Behavior 2

What I'm evaluating: App price

Person 1: Buys apps on the app store, only for free. If offered in-app purchases, they never do it or upgrade to premium.

Person 2: Also gets apps in the app store, has bought some apps, but not more than $3. They never make in-app purchases.

Person 3: Never buys apps, but makes in-app purchases.

I would want to test a free app, but have a premium option where I would charge, just like tinder. If no one was interested in the premium, I could just make it free and make revenue from advertisements.

Friday, October 11, 2019

Tenacity

Through this class I have learned how to reflect and take objectively take other people’s perspectives into my ideas.

I have done sports my whole life so I have learned how to push through the hard times when I want to give up and quit and this has translated into how I deal with school. I know there is an end goal I have to meet and it’s easy to keep going when you have that.

The tips I would give is to be prepared, know that it’s easier than it seems and to try to have some fun with it.

Readings

I chose to read about Coco Chanel because I already know a little bit about her story and love the brand she created. You would never guess that the creator of the brand most associated with luxury and beauty was an orphan that came from poverty. The nuns in her orphanage taught her how to sew and that’s how she got into making clothes. I admire how she took men’s fashion and made it feminine, but still strong. She made classic fashion statements that are eternally timeless. I don’t know how she could have such foresight into the future of fashion and create such a powerful statement behind her brand. I assume because the strength and class in her translated into her designs and company, but I’d ask her that if I had the chance.

Thursday, October 3, 2019

Figuring Out Buyer Behavior

The segment I chose for these interviews was freshman since they know the least amount of people. I interviewed two girls and one boy. All of them are single and don't have anyone in mind for their next date functions. They've met people out, but didn't get their contact info or don't know if they had a boyfriend or girlfriend. They would ask their friends if they knew anyone, but their friends are in the same boat. The could ask their bigs if they could set them up, but don't want to take older people. They were talking about taking people they already knew from home. I feel like this segment is a big portion of who needs this app. They are aware of their need, but are struggling with their information search and finding a solution to their problem.

Napkin Idea 1


I believe the aspects of my idea do fit together. People on date functions want to have a good time and take someone they will have fun with. I also know a lot of people who want to broaden their network but do not know how. I got comments on my last post about people being afraid of taking strangers, which is true. Perhaps I could add a feature that shows you mutual connections with people so they seem like less of a stranger.