Friday, November 22, 2019

Exit Strategy

My exit strategy will be to sell the company after four years. I really love my product, but since it is based around college student and greek life, I will want to move on to something else once I don't fit into those categories. My exit strategy has influenced the development of this product because I know I don't want to do this forever so I made the product very niche. I could possibly pass on the company when I am ready or there might be something new to replace it by then.

3 comments:

  1. Dear Courtney, Thank you for the post, I enjoyed reading it. I think your exit strategy makes sense since your product is dedicated around your life now, as a college student, you would want to sell it when you are no longer invested in that stage of your life. I think it would be smart to also think about if your product was not successful, perhaps there is another alternative to selling it at that point.

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  2. Courtney, I really enjoyed reading your post. I agree with your exit strategy. Many startups and venture capitalist firms aim at this exit strategy because it is safe and reliable. I think with your business idea many larger corporations would be interested if it becomes successful. I think companies such as Tinder and other dating sites might look to acquire your company if it does well.

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  3. You could try to work with incoming students or those that have permanently settled in college towns to take over the business for you. That way the owners fully understand the venture (through you) and remain within proximity to the target audience. Also, like Alex said, you could simply merge into a larger corporate to become one of their services. I would say simply follow the opportunities that present themselves.

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